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The Smartest Bar You Will Ever Eat: How IQBAR Is Making Smart Moves in the Plant Space

Could your food be related to cognitive decline and brain fog? Will Nitze was experiencing chronic fatigue for years. Looking for the root of his problem, he turned to his nutrition for answers. As he eliminated troublesome foods from his diet, he went on an ingredient discovery mission to help feed his brain with proper fuel. Taking this knowledge of how to fuel his brain, IQBAR was born.

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