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Starbucks Reverses Course in the UK as Frustrated Customers Pay More for Plant-Based Milks. Plus, the Genius Marketing Plan to Grow your Own Sausage

When it comes to genius marketing plans, this one may be our favorite. Swedish Plant-Based Food Company Peas of Heaven is selling their own “grow your own sausage kit” made from peas. How coffee giant Starbucks gets so much backlash from UK customers about charging more for plant-based milk, they have to reverse course. Plus, Canada is giving some big bucks to help the plant-based food community grow, read about the AgriInnovate Program here.

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