With demand for plant-based foods growing faster than ever, grocery giants are getting into the game. Target recently expanded into the plant-based space with their Good and Gather Plant-Based line of meat alternatives, milk alternatives, and snack foods, which provide foods suitable for a vegan diet at affordable prices.
Hello, I’m Nicole Astra for Talking Plant Protein and this is your Industry News.
The rapid growth of the plant-based market means that mainstream brands don’t want to miss out. Many grocery giants have been reacting to the demand and launching their own plant-based lines.
Target has expanded their best-selling flagship brand, Good and Gather, to include Good and Gather Plant-Based. The line is set to feature plant-based options for every meal including meat alternatives, milk alternatives, and snack foods. Target’s internal team of recipe developers and food scientists are so confident in the brand that they’re supporting the new products with a money-back guarantee.
The Good and Gather Plant-Based line is a budget-friendly option for plant-based purchasers, with most products coming in at $5 or less. Many products, including plant-based dips and meat alternatives, are already on the shelves at Target stores nationwide – and more products are soon to follow.
I’m Nicole Astra, and that’s your industry news.